I Review Marketing Tools and Build Lead Generating Calculators
Most contractor websites are a mess. Homeowners waste your time with calls that go nowhere. I build calculators that pre-qualify leads so you only talk to people ready to buy.
Three years ago I got a call at 9pm from a guy who wanted to know if I painted fences. I don’t even do exterior work. That night I decided to build something that would filter these people out before they ever picked up the phone. Now my clients only talk to serious buyers.
Are you a contractor or an agency?
What You Get
- Calculators that turn tire kickers into pre-qualified leads who already know the price range
- Tools that work 24/7 so you stop answering the same questions about cost over and over
- Honest reviews of marketing tools that actually help you sell without the usual guru nonsense
- Done for you install service if you want it working today instead of next month
- Free options for agencies who want to resell calculator installs and keep 100% of the profit
Quick tip: Put your calculator above your contact form or right on your pricing page. When people see transparent numbers before they call, your close rate goes up. I’ve seen it jump from 12% to 31% for one flooring contractor in Phoenix just by adding this one thing.
Choose Your Path
For Contractors
Stop wasting hours on calls with people who disappear when they hear your actual prices. Get a calculator that shows them the numbers upfront. You’ll save 10 hours a week and only talk to homeowners who are actually ready to hire.
If someone sees the estimate and still calls, they’re serious. That’s when you close deals fast.
See CalculatorsFor Agencies
Your contractor clients need these calculators but they don’t want to mess with the tech. You can sell the install for $500 to $2000 per calculator depending on customization. Get the free agency calculator, show them how it works, then charge for the full setup.
It’s a one-hour install that turns into recurring retainer work when they want updates.
See GuidesFeatured Calculators
Roof Cost Calculator
Instant estimates with PDF quote generation for roofing projects.
View CalculatorHVAC Cost Calculator
Get instant estimates plus energy savings projections for homeowners.
View CalculatorKitchen Remodel Calculator
High ticket remodel estimates that qualify serious renovation buyers.
View CalculatorBathroom Remodel Calculator
Real price ranges before they hire so no one gets sticker shock later.
View CalculatorInterior Painting Calculator
Instant price estimates for any room size and finish type.
View CalculatorFlooring Cost Estimator
Accurate estimates for hardwood, tile, laminate, and vinyl projects.
View CalculatorWallpaper Installation Calculator
Perfect for agencies selling premium interior design services.
View CalculatorGeneral Contractor Calculator
Free renovation estimator for multi-trade projects and full remodels.
View CalculatorWhy Speed and Pre-Qualification Matter
The data is clear. Respond fast and know your lead’s budget before you call, or watch them hire someone else.
| Response Time | Lead Qualification Rate | Conversion Impact |
|---|---|---|
| Within 5 minutes | 21x more likely to qualify | Highest close rate |
| Within 1 hour | 7x more likely to qualify | Above average close rate |
| After 1 hour | Qualification drops 10x every hour | Dramatically reduced conversions |
| Pre-qualified with calculator | 80% already expect your price range | Close rates jump 2x to 3x |
Sources: Harvard Business Review Lead Response Study 2024, HubSpot State of Marketing 2024, Velocify Lead Response Research
True story: Last summer I got a lead for a kitchen cabinet refinish at 2pm on a Friday. I was finishing another job and figured I’d call Monday morning. By Monday at 9am when I finally called back, the homeowner told me she’d already hired someone else Saturday afternoon. She said the other guy called her in 20 minutes and came out same day for a quote. I lost a $4800 job because I waited 67 hours. Now I use calculators that capture the lead instantly and set expectations before I even pick up the phone.
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ReadPick One Next Step
Look, I get it. You’re busy running actual jobs and don’t have time to mess with website stuff. If you want me to do the heavy lifting while you keep running the business, just pick one of these.
